Boost Your Business Through Social Media Networking
Social networking sites are spreading like wild fire. They are not only connecting people but also building businesses. Virtual connections built across nations are helping sell products and services.
Social networking sites are adapted by individuals, professionals, students, organizations and corporate to communicate and know the pulse of the majority on any relevant matter. Let us find how social media can boost your business.
More contacts means more business
By being connected through social media networks like Facebook, Twitter and Google plus, you can manage large number of contacts. You can manage relations on an individual capacity or on behalf of your company. You can spread the message at a rapid pace. As you build more contacts over the months and years, you will get more enquiries.
By effectively handling customer queries and providing required support, you will be able to sell your products and services. A satisfied customer will inform his or her group of friends in the network and you will get more customers. It works like a chain reaction and the growth will be more in the coming months and years.
More customers in less time
Large companies engage multiple people on social media networks to handle the flow of queries on round the clock basis. As you are able to address the concerns of customers in real time, the waiting curve for customer is drastically reduced and customer’s turnaround time to go for purchase is very less.
On the other hand, you will be able to update new products and services well in advance to let customers plan for their requirements. We do this on our discount coupon blog that features weight watchers and nutrisystems discount deals. Every time a new deal is available we notify our customers through social media avenues.
Capture potential customers
With social media networks you will be able to focus your promotion to the targeted audience. As Twitter gives unique advantage of exploring users’ requirements, you will be able to capture this potential in a more effective way.
Your promotional efficiency will be at its peak by implementing the strategy that is focused on targeted audience.
Brand visibility
By using social media networking sites, your brand visibility can be enhanced. You will be able to reach far flung visitors spread across the globe. Local business can turn into a global business by engaging social media networks.
By updating the profile page and pumping timely information through social networking contacts, you are ever present in the eyes of potential customers. You have the advantage to pass information in various forms including text, photo and video presentation.
Quick adaptation to customers’ taste
As you are able to interact with customers at a rapid pace, you will be able to notice the requirements of customers and thus effectively launch a new product or service that gives maximum satisfaction to customers. Customers’ feedback and remarks play crucial role in the design, development and marketing of products.
You will be able to deliver best in class customer friendly innovative products and services which get a loud applause from all circles.
Launch campaigns
It is possible to launch extensive campaigns through social networking sites. With Facebook having more than 800 million users worldwide you can reach targeted audience by selecting the appropriate campaign. Banner ads, videos can be displayed at customer centric locations to get maximum returns in minimum time.
Build loyalty
You can build trust among customers by being associated with them through social networks. By responding customer queries in a time bound manner you can win the hearts of loyal customers. Customers get a sense of satisfaction and recognition when their issues are addressed in a reasonable time frame. This step will make them attached to your brand in the long run.
Communication for employees
Social media networks are great platforms to share information among the associates spread across various nations. These are not only cost effective but also quick enough to carry out your business mission.
Company policies and changes will be conveyed to employees in a more uniform and structured manner. There is no chance of company executives lagging behind customers in coming to know about product specific information.
Social bookmarking sites
Social bookmarking sites further enhance the marketability of your products and services. Your products’ usefulness is stamped in these bookmarking sites as more and more users vote for your products. These sites are opinion builders and thus build trust among users.
Are you able to boost your business through social networking sites?
Jane has applied the above principles to promote her diet blog of Nutrisystem reviews and discount codes. Sharing and communication through Social Media has been key to the promotion of this Weight Watchers promo code. Nutrisystem is a proven weight loss program based on the Glycemic Index. Weight Watchers is the grand daddy of weight loss programs in the US, founded some 50 years ago.
I’ve had great success using twitter as a social media but much less success using the others, tumblr, facebook etc… You are correct that these are much needed and missed chances if you avoid them. Thanks.
Hi Jane,
I am a small firm owner, and currently we are using the traditional ways of promoting our products to the market. After reading your whole article, I did not know that Twitter could help us that much. Wanted to try out it. Thanks for the strategy.
Social media marketing has made starting a business today easier than it was twenty years ago. Back then, as a business owner, you would need to come up with a good deal of capital and/or time just to invest in marketing activities that would spread your message far enough and often enough to get the attention of potential customers.
Now, it doesn’t takes as much money and certainly a lot less time to begin marketing a new business. However, it’s not fool-proof and before jumping in feet first you need to have a well conceived social media strategy.