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August 8th, 2011 by SEM Contributor
Friends to Fans and Followers: To generate brand awareness for its Old Spice fragrance line, Procter & Gamble invited Facebook users to “Turn Up Your Man Smell” by becoming “fans” of its products. Within a week, the brand’s fan page had more than 120,000 new fans. Not content merely to draw fans to its Facebook page, the Red Robin…
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August 4th, 2011 by Damian Davila
Facebook is often cited in the United States as a great example of how big ideas flourish in free societies. In Europe the frequently cited example is Spotify.
Spotify is considered such a success from entrepreneurship that British Prime Minister David Cameron used Spotify as an example to describe how big ideas flourish in free societies at the Davos summit…
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August 3rd, 2011 by Damian Davila
No matter how conservative you are in the expenses of starting up your own business, there is no cost where you truly “get-what-you-pay-for”: legal advice.
Young companies find it hard to scrimp on legal fees because of the current aggressive legal tone set by tech giants such as Apple. Seeing a great opportunity, lawyer Jay Mandal quit his merger and…
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August 2nd, 2011 by Damian Davila
If you spend too much time letting everybody what you are listening to via Twitter and Facebook, there is a new great service for you: Turntable.fm. Just released in June 2011, this service has become the talk of several professional musicians such as Talip Kwli and Diplo. Apparently even Facebook CEO Mark Zuckerberg has been caught on the site listening…
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August 1st, 2011 by SEM Contributor
Broadcastr is a new social media space headed by New Yorker Scott Lindebaum that revolves around the recording, uploading, and sharing of geographically tagged audio files.
Like Napster? Soundcloud? Myspace Music? No, not at all like them…
Via a refreshing notion of ‘location-based audio stories’, users are encouraged to record, upload and share geographically pinned audio files with one another.…
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August 1st, 2011 by SEM Contributor
Facebook has become an important communications and marketing channel for many small businesses, many of whom could benefit from having more visitors to their pages.
Unfortunately the average small business operator has neither the time nor the resources to promote Facebook pages like big business can but there are several simple things one can do to get more visitors.
Include…
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August 1st, 2011 by SEM Contributor
Facebook can be a virtual war zone. First you get games that actually have “War” in their titles, such as the popular Mafia Wars. Then you have disgruntled Facebook users, such as the woman who is actually suing a man for “defamation of character,” according to an Associated Press report, after their relationship went sour. They met through Facebook, by…
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July 28th, 2011 by SEM Contributor
As soon as Google+ was out I somehow managed to beseech an invite. After weeks of using Google+ I realized Google+ has as many cons as the pros. Similar to falling in love with a guy I fell in love with Google+ at first sight but it took me second and third glance to know the negatives of the Big…
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July 28th, 2011 by SEM Contributor
According to Paul Allen (founder of Ancestry.com) Google + surpassed 10 million users after only 2 weeks. These numbers may not be extremely accurate, but they seem to support the widely held belief that Google+ is gaining users quickly and it’s hard to deny the buzz coming from the likes of Mashable, the Twitterverse and countless other marketing and SEO…
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July 27th, 2011 by SEM Contributor
The age of the Internet has meant many things, including more cases for savvy lawyers who are looking to cash in.
It is no secret that many legal offices now have employees on the payroll specifically to look for and set online lawsuits in motion, given the potential financial awards that one can obtain.
While the Internet and social media…
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