-
July 11th, 2011 by Cijo Abraham Mani
Social media is changing every moment with new concepts and products that are being launched. Google, the search giant have now entered the social circle with a strong product Google+ which has both a social networking platform and also a Google+1 button. The button is intended to gain social media recommendation.
A lot of websites have started using the Google+1…
Read more
-
July 7th, 2011 by SEM Contributor
Most businesses present themselves on social network sites for expanded customer exposure, but many business owners are lost when attempting to figure out how to properly, legally and kindly exploit Twitter. The fast pace of this social networking environment can add to confusion, but when properly managed, Twitter can offer quick market research, easily build relationships and enhance business profiles.…
Read more
-
July 5th, 2011 by Damian Davila
With the saturation of location-based social networking services such as Foursquare and Gowalla, there is a strong interest in how to innovate this industry.
Enter Scoville.
Scoville was founded by Gerald Goldstein and Itamar Lesuisse, initially as a side project of Kukunu, a social travel planning service. This service shares the name the measurement of the spicy heat (or piquance)…
Read more
-
July 4th, 2011 by Damian Davila
Based out of Los Angeles, California, Namesake is a social startup that has the mission is to build trust through conversation. According to the company founders, Brian Norgard and Daniel Gould, conversations are one of the most important tools we have as humans to learn, progress and connect. Prior to Namesake, Brian founded Newroo (acquired by FOX Interactive Media) and…
Read more
-
June 30th, 2011 by Damian Davila
If you loved playing Monopoly as a kid and you are currently obsessed with keeping tabs with all of your social media presences, there is a perfect tool now available for you: Empire Avenue.
What is Empire Avenue?
According to Wikipedia, Empire Avenue is a stock market simulation social network game that allows users to buy and sell shares of…
Read more
-
June 29th, 2011 by SEM Contributor
Social media has become an economic driving force as more companies realize the marketing power of tools like Facebook and Twitter. In fact, social media strategy is expected to become one of the fastest-growing professions through 2018, according to the Bureau of Labor Statistics. But social media isn’t just changing the face of the marketing world. Leading experts believe it…
Read more
-
June 27th, 2011 by SEM Contributor
Social media marketing is evolving fast and companies are struggling to keep up with new tactics and strategies. What worked two years ago is becoming less effective.
The following are some vital elements which you need to keep in mind when marketing in social media.
Go Real Time
Social media marketing is about publishing in real time. This means that…
Read more
-
June 23rd, 2011 by SEM Contributor
We have Facebook and Twitter, perhaps hundreds of thousands of forums and websites pertaining to our business niche, email, text messaging, phones – why should we use LinkedIn? Is it not just another website that will take our or our marketing team’s time up?
The value of LinkedIn, for many, is not the quality of the site or the tools,…
Read more
-
June 22nd, 2011 by SEM Contributor
There is no doubt that since social media has become more popular, other Web sites have tried to use social media in order to make a profit. With the advent of Facebook, Myspace, and Groupon, social media has taken the world by storm.
Groupon takes advantage of social media and the group deal theory. A group deal can be thought…
Read more
-
June 21st, 2011 by Damian Davila
“When the
going gets tough, the tough get going” is a popular English language proverb.
What about when the
going gets boring?
British entrepreneurs Howe, Symington, and Jackman have the answer for that with their startup, Escape the City.
According to its founders, Escape the City is a community for corporate professionals who want to do something different.…
Read more
