-
January 7th, 2014 by SEM Contributor
By now, you’ve almost certainly heard the term “content marketing.”
It’s not a new concept, but it’s become one of the biggest buzzwords in online advertising. And for good reason: Content marketing costs 62% less than traditional marketing, and generates about three times as many leads.
But there is, of course, a catch: You have to get lots of eyes…
Read more