Listen up; if you have a website then you probably need to market it. And, because it’s something that is online that you are trying to market, then you will want to go with Internet Marketing. Now, with Internet marketing you have two main options: paid and organic.
Paid Inclusion Marketing, which includes things like PPC (pay per click) advertising,…
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December 22nd, 2011 by SEM Contributor
There is a very easy to understand reason why over 90% of those that start a journey with online marketing fail. They don’t fail because they lack the skills or they don’t have the money. The main reason people fail with online marketing is because they are lazy. Laziness is the root of most failures online and offline.
Over 90%…
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July 7th, 2011 by SEM Contributor
Most businesses present themselves on social network sites for expanded customer exposure, but many business owners are lost when attempting to figure out how to properly, legally and kindly exploit Twitter. The fast pace of this social networking environment can add to confusion, but when properly managed, Twitter can offer quick market research, easily build relationships and enhance business profiles.…
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December 1st, 2010 by SEM Contributor
Utilizing social media as a marketing tool for your business or website isn’t that difficult, or so I thought. Once I was shown some basic SEO techniques, applying them as a marketing tool on Facebook, Twitter or other sundry social platforms didn’t seem to be all that difficult. I thought it was very intuitive. You want to connect with clients…
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November 2nd, 2010 by SEM Contributor
Social Media facets, Facebook, Twitter, etc. are all great ways to keep your fans in touch with your brand. However one drawback is, if that fan or customer is not at their news feed at the right moment, you missed them. That is one reason why email marketing has and still will be a major player to communicate directly with…
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October 26th, 2010 by Ann Smarty
Karmaback is a new type of commercial social networking service, that aims to provide a platform from which advertisers can promote their brands, by harnessing the power of peoples personal social media accounts.
Karmaback hopes to achieve this by offering non-business users the ability to earn karma points, which they do by interacting with the Karmaback system. Points can then…
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May 6th, 2010 by Ann Smarty
One of the biggest drawbacks perceived when considering using Twitter for your business is the danger of it coming a “time suck”. And, if you don’t implement a strategy for using this great social networking tool, you could easily end up spending too much time tweeting and not enough building your business.
While you may use Twitter sporadically for personal…
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April 28th, 2010 by WAHumor
I’ll admit I’m not good with all these social media tools: Facebook, Plurk, Plonk, Yelp, Yippee, Yahoowie and HarDeHarHar and all the rest. They can eat up an entire day before you know it. They can be worth it.
Here’s a little success story about how one of the most popular social media tools helped me more than I could…
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