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September 13th, 2013 by SEM Contributor
Instagram, while relatively new to the social media scene, has become a popular venue for consumers and businesses alike.
Started in October 2010, the site allows users to post photos, and its mobile apps let users add filters and effects to their pictures.
Instagram can be a great marketing tool for many businesses, but only if you use it correctly.…
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November 6th, 2012 by SEM Contributor
Branding through social media is bigger than it ever was. More and more companies are coming out of traditional marketing mediums and indulging in digital marketing on the web, where interactive mediums are helping brands identify what they’re doing right and what they should be doing right. The most popular of these mediums has always been Facebook, followed by Twitter,…
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October 3rd, 2012 by SEM Contributor
It seems as if all the older social networks are making changes, and LinkedIn is jumping on board too. The professional social network recently announced that it would be rolling out new brand pages for companies.
While LinkedIn has a reputation for being used by professionals, its design has also received a reputation for being jumbled and unorganized, facets that…
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July 2nd, 2012 by SEM Contributor
For some (read: casual users), a social network like the photo-sharing app Instagram is a great place to post cute pictures of their newborn baby to share with close friends and family.
For others (read: power users), Instagram is a place to market yourself or your brand. A devoted and strong Instagram following can boost your other social accounts and…
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