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March 18th, 2013 by SEM Contributor
Social media accounts today can seem a lot like Furbies in the 90s. It seems that everybody has one, but nobody is exactly sure what they’re for. In this respect non-profits have lagged behind the commercial sector, but recently they’ve finally begun to catch up. A survey by the Guardian last year showed that charitable organisations in the UK have…
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March 13th, 2013 by SEM Contributor
Social media sites seem to have taken the world over recently. Can you imagine what we used to do before they existed? We probably went out a bit more and socialized in person instead of via our computers. There are good and bad things associated with the way we attach importance to this way of communicating. But it looks as…
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March 11th, 2013 by SEM Contributor
I remember a cartoon from a few years back where two newly-weds stood at the altar, just having made their vows. Both had their cell phones out and were updating their relationship statuses to “married” in front of a bemused-looking priest.
Fast forward to today, when people actually do this. According to one poll conducted by David’s Bridal, 49% of…
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March 4th, 2013 by SEM Contributor
There are many ways to go about using social media to your benefit, especially in a day and age where social networks such as Facebook, Twitter, Pinterest, and LinkedIn see such high volumes of traffic.
With that in mind, have you turned to social media when it comes to looking for a job? If not, it would certainly help you…
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February 25th, 2013 by SEM Contributor
We’ve all thought about it, wondered about it and played it through in our heads – at least, anyone who has ever watched a zombie movie has done: what would you do in the event of a real zombie apocalypse?
Baton down the hatches, stock pile supplies or grab the nearest shotgun? If the last decade has taught us anything…
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February 21st, 2013 by SEM Contributor
Who would think to use social media to find the best rates on car insurance?
It’s looking like more and more people are, and it’s actually a pretty good idea. Though online purchases are only at around 20% of insurance policies purchased, the numbers of online purchases have increased about 5% from 2009, according to a survey by ComScore.
So…
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February 12th, 2013 by SEM Contributor
When you run several social media profiles while running your medical practice, it’s easy for mistakes to happen. Furthermore, social media etiquette changes constantly and can be different for every industry. It can be difficult to know how to market your practice through social media without making blunders that can cost you new patients, or worse, get you into legal…
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February 6th, 2013 by SEM Contributor
Engaging your customers is one of the most successful ways of ensuring that a business remains profitable for as long as possible. There is a popular quote which depicts a customer as the most important asset to any business. It is therefore absolutely necessary to embrace all the effective platforms which will facilitate excellent customer relations. Of these platforms, there…
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January 30th, 2013 by SEM Contributor
With the advent of the internet a lot of business has changed almost beyond recognition, and for the most part this is good news. Business has become cheaper, more accessible for everyone, and much more communicative and open since the web first began connecting people with each other and giving us access to realms of information. As a result many…
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December 18th, 2012 by SEM Contributor
As the New Year draws closer, it is likely that more and more companies will look at what well-known brands like Starbucks (more than 17,000 stores worldwide) and Dunkin’ Donuts (2,600 stores in 30 countries) have done to become more mobile.
Being more mobile and engaging in social media to promote such customer activity, both companies have continued to grow…
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