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February 20th, 2013 by SEM Contributor
So many people are using social media sites it is now vital that brands use these platforms to reach more customers and create campaigns which appeal to their target audience. While most companies prefer Facebook because it’s more visual, they are only now starting to learn just how powerful Twitter can be if used correctly.
Twitter can be a great…
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June 29th, 2012 by SEM Contributor
According to recent statistics, Twitter has 1,100 000 users in South Africa (
World Wide Worx) and in the last three months of 2011, South Africans posted over 5,000 000 tweets (
The Guardian). South Africa also has a huge number of mobile Internet users. According to the
myGamma Global Marketing Advertising Index, it’s the third largest…
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September 27th, 2011 by SEM Contributor
In what could be considered as a broad indication of the growth path being chartered at Twitter, the company had announced sometime last week that it will begin testing the ‘promoted tweets’ on a limited set of twitter user pages. This will be irrespective of the fact whether the twitter account holder is following the promoted tweets’ business. While the…
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April 15th, 2010 by Bethany North
If you have been wondering how Twitter is going to make money from being such a popular website, here is your basic answer. Of course, we all recognize that many of the other large social media websites, like MySpace and Facebook, make serious money off of advertising.…
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