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August 21st, 2012 by SEM Contributor
Establishing a new brand on Twitter is not a very simple task. Most people on Twitter are not interested in an unnoticed brand and would only follow three types of people on Twitter, firstly a celebrity Twitter account, a big brand or an account that follows back. For a brand to get established, it is important to maintain a high…
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July 26th, 2012 by SEM Contributor
Most businesses have caught on by now to the fact that social media can be hugely beneficial to any company, no matter how big or small. All of the content is 100% user-generated, the platforms leverage social interaction and networking and pretty much everyone is using it.
Well we all know what it can do for our businesses, but is…
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July 3rd, 2012 by SEM Contributor
Twitter has quite a good reputation these days. More and more companies are using Twitter as a way to keep in touch with their colleagues, business partners, clients and as a way to promote themselves. When Twitter went down on Thursday, June 21st, 2012; it was definitely a shocker for many people. Many were flashing back to the days when…
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June 24th, 2012 by Ann Smarty
Nowadays most of us use at least three social media sites (Twitter, Facebook and Google Plus). While it is really hard to choose between Facebook and Twitter (they are too different, so we use both), it’s almost impossible to get away from Google Plus is you use other Google’s projects like Gmail (so we are forced to sue that one…
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June 13th, 2012 by SEM Contributor
Twitter has frequently been compared to Facebook. In reality, however, there are considerable differences between the two and describing Twitter merely as a social medium would not be doing it justice. Of course, it is fantastic as a communication tool as well, allowing you to easily stay in touch with hundreds (or even thousands) of friends all over the world.…
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April 9th, 2012 by Ann Smarty
Twitter’s roll out of built-in retweet functionality rubbed more than one user the wrong way when it laid claim to the term “retweet” itself, a community-crafted word that had a very specific use.
Meaning for one user to post a tweet originaly posted by another, with additional tags, thoughts or credits included as the retweeter wished, the word has been…
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February 21st, 2012 by Ann Smarty
In the last several months there have been a lot of changes to various websites that are on the list of the most popular spots on the web. YouTube completely changed their format with a new system of sharing videos, viewing features and suggested content and adding things to playlists and favorites. Facebook introduced their fascinating new Timeline layout that…
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February 21st, 2012 by SEM Contributor
Among the necessary tasks performed by busy executives is finding new resources that can help them manage time more effectively. Social media enables users to quickly retrieve information and communicate with others, which is why many business administrators are taking advantage of this new technology to achieve their goals.
Smart phones have also become popular among savvy executives because they…
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January 31st, 2012 by SEM Contributor
Social media sites like Facebook, Twitter and Google Plus have created new advertising and marketing possibilities for small businesses like self storage facilities. The advantage that these tools can bring to niche markets are many. For the most part, they are free (unless you buy an ad on Facebook); they are simple to use; and they allow you to directly…
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